●中文译文

·Customers are the most important people in our
　business
·Customers are not dependent on us. We are dependent
　on them.
·Customers are not an interruption of our work… they are
　the purpose of it. We are not doing them a favor by serving
　them… they are doing us a favor by giving us the opportunity to do so.
·Customers are part of our business… not outsiders.
·Customers are not cold statistics… they are flesh-and-blood human beings with feelings and
　emotions like our own, and with biases and prejudices.
·Customers are not people to argue or match wits with. Nobody ever won an argument with a
　customer.
·Customers are people who bring us their wants. It is our job to handle them profitably for the
　customers and ourselves.

●英文原文

·在我们的业务发展过程中，客户对我们的重要性无可比拟，是我们业务成败的主要关键。
·我们需要不断壮大及发展业务，而客户就是我们的原动力。
·面对客户的诉求，我们不仅视之为一项挑战，满足有关诉求更是我们的目标所在。服务客户的精神
　不在于回报多少，可贵之处反而是客户付托给我们的信任。
·客户不仅是我们业务上的合作伙伴，更是我们当中不可或缺的一份子。
·在我们的业务发展过程中，客户就如我们一样，并非一大堆毫无生命的统计数字，他们同样是有感
　情、有喜好及有血有肉的人。
·与客户相处首重坦诚沟通及谅解，以诚恳及耐性的态度解决问题，将会令双方的关系更为密切。
·满足客户的诉求可为彼此的长远关系打下稳固的基础，更为我们创造大量的商机。